Pornovida

In addition to the design for the book cover, I also did a typographic design for its title. Pornovida is the author’s own invented word as well as one of the titles of the short stories in the book. In Turkish vida means screw and Pornovida is a word recalling Tornavida which means Screwdriver. With all these layers of semantics in mind I designed a logotype that would attract the target audience by combining the concept of youthfulness and a pop art style of illustration.

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